Learn how ENGIE Mexico uses Doppler to boost its brand
ENGIE México has been working how ENGIE for 25 years to provide good energy to serve its country and promote access to safe and affordable energy for the development and well-being of Mexican residents.
They started using Doppler in 2021 to send Email Campaigns to their customer base, and over time they began to increase the Contacts in their Database and implement the advantages of Email Sending in their Marketing Strategy. Let’s see in this note, the process that led them to become a Success Story.
The beginning of the successful bond
ENGIE started using Doppler in March 2021 to send list of lithuania consumer email Email Campaigns to its customer base. Through them, they began to promote the different product lines they offer so that their customers are aware of their brand and know what they work on.
They discovered in Email Marketing a great communication channel to send launches or promotions, both to build loyalty among those who already knew them and to bring their brand to new eyes that can discover the mission and values of this company committed to social responsibility for 15 years and recognized by Cemefi .
“Doppler generates events and webinars where it explains the platform’s outstanding features and where we can see the high impact this can have on sales.” Isaac Alvarado, B2C Leader, ENGIE Marketplace.
Why does ENGIE trust and choose Doppler
Currently, Doppler is the only communication tool for the ENGIE email marketing and remarketing: the definitive strategy Marketplace service, therefore, Email Marketing Campaigns represent 90% of its conversion . In addition, they have reached a Database of more than 200,000 users to whom they focus their communications. Although it is an excellent number, they have a future goal of incorporating Automations in their communication flows to enhance the message and generate Campaigns more focused on their clients.
In the words of Isaac Alvarado: “ Doppler is a very agb directory intuitive and easy-to-use platform” and he also lists the main outstanding advantages they noticed when using the tool:
Build Campaigns the easy way.
Segment customers to focus your actions on specific needs.
Integrate with your e-commerce platform.