If you’ve been following this blog for a while, you probably already know that at Cyberclick we’re fans of A/B testing . This technique allows you to compare different versions of your page (or other marketing content) with each other and know for sure which one works best. However, before you jump into A/B…
The most powerful and innovative direct marketing strategies. Aim to provoke a reaction in the target audience thanks to content delivered directly to the consumer. Physically or through email marketing. A very striking graphic design (email). A product that is not expected to be surprising (direct mail) . A call that touches the listener’s…
The CTA (Call-to-Action) is one of those seemingly small details that hides big secrets for the most astute marketers. Despite its apparent simplicity, it is a key element in achieving conversions and making potential customers move through the conversion funnel . With a little care and attention, CTAs can give us list of cocos…
In the world of social media, Facebook’s leadership seems unquestionable. Young people prefer But if your brand is targeting younger people, you’ll do well to consider other options such as Snapchat and Instagram . According to the latest available data, more and more young people are moving away from the blue giant to opt…
What do we need to make a successful email marketing campaign ? Keys to getting One of the main requirements is undoubtedly a quality contact list. Building a database is not an easy task, it requires time . Above all, creating truly effective attraction strategies… however. The work is not only reduced to “attracting”….
Every brand has different goals for their website: more ebook downloads, more subscriptions, more webinar registrations, more sales, etc. Therefore, it will be of no use to you to have done a thousand and one actions to generate more web traffic if you have not focused on generating leads , such as with a…
Content marketing is increasingly establishing itself as a key strategy for attracting qualified traffic . Today, companies need to dedicate a significant portion of their resources to creating specialized content that . Resolves the doubts and concerns of their buyer personas and turns them into industry leaders . This strategy for attracting visitors, leads…
Whoever has a loyal customer has a treasure… and whoever has a high customer cancellation rate has a problem. There is a lot of talk about how to get new customers and retain them , but one aspect that is just as important is often forgotten: the churn rate (sometimes simply called “churn”). It…
To invest or not to invest, that is the question… One of the most important tasks facing marketers is How to determine determining the budget for different sections of the digital strategy . If you’re not prepared, it can feel like you’re playing roulette or throwing darts at a dartboard blindfolded with your online…
If you’re looking to connect with a young, modern audience, Instagram is probably one of your best bets. This photography network can help you improve your branding, create virality and go far with your brand. That’s why today we’re giving you these 6 tips to increase your followers on Instagram to grow your account…
If you’ve been following us on Numerical Blog, you’ll know that we put a constant emphasis on the analysis and optimization phase of Facebook campaigns. As we’ve mentioned, it’s not just about setting up campaigns and hoping they magically succeed. Although Facebook does a great job of managing list of vanuatu consumer email…
Competitor analysis is an essential part of a good online marketing plan . If we don’t want to miss the mark completely, we must keep in mind who our competitors are and what they are doing to win over our potential customers. The good news is that it’s very easy to do an online…