Online shopping has grown exponentially in how to recent years thanks to the showcase. That brands can display on social media, combined with the world of influencers.
This has contributed to Visual Commerce becoming a standard in digital commerce and to consumers internalizing it as an essential part of the shopping experience.
If you still don’t know what Visual Commerce is, continue reading this article to give your marketing approach a twist and boost your sales:
What is Visual Commerce
The importance of visual commerce
Where is Visual Commerce list of haiti consumer email applied?
Types of stores that use Visual Commerce
Keys to integrating Visual Commerce into your strategy
EXTRA BONUS: 4 Online Tools to Boost Your Online Store’s Visual Marketing
What is Visual Commerce?
This is a strategy in which brands leverage visual content, technology, augmented reality and Artificial Intelligence to attract, engage and influence the purchasing decision of their potential customers.
Specifically, we use professional images, attractive designs, videos and interactive visual elements to capture users’ attention and create a more immersive shopping experience.
The three most beneficial types of Visual Commerce are
The possibility of configuring products in real time with 3D visualization. 2. Augmented reality to test the product in your environment.
Use ‘User-generated content’ (UGC) on the how to integrate marketing and sales areas web, which are images of products from real customers.
Quality photography and design across all business platforms to visualize products in a realistic and professional manner.
Why should you integrate Visual Commerce into your business strategy?
This point is based on the fact that images and visual elements have a great weight in the purchasing decision of consumers, which helps to:
Improve the customer experience and make it more realistic.
Increase the conversion rate to sale and alb directory reduce abandoned carts .
Help customers make informed decisions and feel more secure when shopping online.
Increase social media visibility and reach with engaging visual content.
Possibility of displaying products in different contexts and situations to encourage sales.
And ultimately, Visual Commerce creates a stronger connection between the brand and customers.